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There will be no progress in the comfort zone.

I just tried to track down where I may have heard this quote but was unable to determine its source. Damn. It makes sense though right? It’s obvious, at least to me. Progress comes through pain. Sweat and tears, etc etc etc. Duh!

If you’re asking yourself, “well can there be?” I don’t have your answer. I’ve made it my mission to be in a constant state of discomfort and chaos. No, not in their typical definitions. I have a comfy bed and a relatively comfy life. I have all of my creature comforts looked after and more.

So, what do I mean by discomfort and chaos?

  • I don’t sleep more than 5-6 hours on a weekday. If I am not eating, shitting or on the jiu-jitsu mats, I am working.
  • On the weekend, I am working.
  • I have 2 successful companies, 3rd and 4th that are trying and a 5th and 6th that are in ideation in a Google Doc. I barely had time for the first 4, but I want 15-20, where I am active in at least 10.
  • I handle all client/customer support and sales. We have 100s if not 1000s (if we want to get more exact) of customers/users.
  • …and the list goes on, but now I just feel braggy.

My team will probably agree, I live and lead by extremisms.

I believe that:

  • Folks that see my approach as ‘wrong’ will get as far away from me as possible. I’ve seen it, and good riddance I say.
  • People that I want, they will be attracted to this extremism and see it as motivating  and inspirational. These are the people I need to keep around me.

…and we all know that age old saying, and I am going to butcher it, you are the people you surround yourself with. If through my practice of discomfort and extremism I naturally have other hard workers gravitate towards me…I win!

Since really stepping up my discomfort this year, and even turning up the dial once more in July/Aug, we’ve seen revenue growth month over month. At my current pace, we will have grown one company from about 60k in monthly revenue to 200k in one year. At the very least, there is some correlation there, no?

My point is, the more uncomfortable and chaotic my life, the more my brain seems to adjust as well as the brains of those around me. We ask more from ourselves, and from each other. And that’s what it’s all about right? Seeing what you are really made of?

I am not sure that I have accomplished, or proved anything in writing this. My goal was to explain my thoughts related to the quote above. If I have, good. If not, well perhaps another time.

Thank you for reading my little selfish indulgence and have a good week.

Good luck out there!!

Adam

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